The Confidante Chronicles
Thinking on protecting your budget and growing an owner-led business, from someone who's built a few of her own.
Explore the latest thinking on marketing leadership
Featured article · Marketing Leadership
What It Means to Have Marketing Leadership on Your Side of the Table
You can hire people to do the work. But someone still needs to determine whether it is the right work, whether the pieces fit together, and whether your investment is helping the business grow.
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