Grow Your Family-Focused Business with An Industry Expert Onboard

"The Expert Onboard; Profitable Children's Classes, Playrooms, and Parties" Photo of cake and children playing are in the center of the logo.

Are you looking for the ideal plan to launch or a better way to stand out?

Whether you’re launching a new venture in the children’s industry or seeking to boost growth and visibility for your existing brand, Jessica can guide you step-by-step to attract and retain clients effectively.

Jessica has spent over a decade in the competitive Chicago children’s playroom industry, successfully creating and managing two standout and profitable children’s entertainment centers.

She has collaborated with a diverse range of professionals—foreign language instructors, music educators, yoga teachers, dance instructors, early childhood specialists, interventionists, and birthday party vendors—to develop unique and profitable programs.

With her expert guidance, you’ll create a strong foundation for sustainable growth and stand out in a crowded market.

Jessica has the INSIDER KNOWLEGE and TOOLS you need to build a STRONG REPUTATION and turn a PROFIT in the child and family sector.

Picture of Superman cape with text that reads "Our Superpowers"

Indoor Playrooms

Jessica can help you:

  • Craft a compelling brand presence

  • Plan and execute effective marketing strategies

  • Achieve the visibility and growth needed to turn your indoor playground into a thriving success.

Children’s Classes and Summer Camps

Jessica can help you:

  • Build a strong brand for your children's class or educational program

  • Implement impactful marketing strategies

  • Attract families eager for unique learning experiences

  • Achieve the growth and visibility your program deserves

Children’s Birthday Parties

Children’s Therapy Practices

Jessica can help you:

  • Streamline your customer journey to create a seamless experience from discovery to booking

  • Enhance your online presence to increase visibility and engagement

  • Cultivate partnerships with complementary businesses to expand your referral network and build credibility

  • Optimize client retention strategies to drive repeat business and sustained growth

Jessica can help you:

  • Design and market memorable children’s birthday parties

  • Create innovative party concepts that captivate families

  • Implement strategic marketing to fill your calendar

  • Boost your profitability in this lucrative market

Children’s Wellness Providers

Jessica can help you:

  • Build a trusted brand presence that positions your practice as a go-to resource

  • Develop targeted marketing strategies to reach clients looking for specialized care

  • Optimize client retention

  • Expand your online reach

Children’s Entertainment Services

Jessica can help you:

  • Expand your audience through targeted marketing campaigns designed to reach families, event planners, and community organizations

  • Enhance your online presence to increase bookings and engagement

  • Develop repeat business strategies

  • Consider ways to appeal to a broader range of events and clients

Getting Your Idea Off Paper and Into the Hands Of Clients

  • Creating a name that will set the tone for your entire brand

  • Assessing your market demographics and competitive landscape

  • Creating a business plan including realistic financial projections

  • Providing guidance on leasing, purchasing, and licensing

  • Suggesting top industry vendors for your equipment

  • Creating systems and procedures for optimal operation.

  • Teaching you the top ways to maximize your sales

  • Creating a comprehensive marketing plan for ongoing success.

Whimsical font reads, "Building the Dream."

How Can MBA Confidate Help You Stand Out in the Child/Family Sector?

Whimsical Font reads, "Saving the Day."

Troubleshooting to Help You Turn a Profit

  • Assessing your current marketing efforts to identify gaps and opportunities.

  • Creating an upgraded roadmap to better connect you with your target market.

  • Setting you on the path to profitability by aligning your strategy with your goals.

  • Optimizing your customer experience to build long-term loyalty and retention.

  • Developing tailored strategies to maximize your visibility and reach.

  • Providing options for ongoing support to ensure sustainable growth and success.

Meet Your Industry Expert
MBA Confidante Owner Jessica Roubitchek against a backdrop of a playhouse at Purple Monkey Playroom and a playhouse at Aubergine Chicago.

Jessica Roubitchek founded Chicago’s Purple Monkey Playroom in 2012, serving as owner/operator until she sold the business in 2024. Leveraging her extensive background in marketing, she built the brand to prominence in the highly competitive Chicago children’s market, earning a reputation as a leader in the children's play space and activities industries. Under Jessica’s leadership, Purple Monkey became known for safe and engaging play, high-touch customer service, and award-winning birthday celebrations.

In an industry where most playrooms last only a few years, Jessica built a thriving business over more than a decade and sold it at its peak.

Today, she uses her deep industry experience to help others turn their businesses into beloved brands through customer-aligned strategies and expert guidance.

A sought-after consultant in the Family Entertainment Center space for over a decade, she has assisted in the opening and operational optimization of play spaces and children’s recreational centers across the country.

Press/Features

Watch MBA Confidante Owner, Jessica Roubitchek, showcase Purple Monkey Playroom on Destination Chicago.

You deserve to launch your business with every advantage. You don’t have to do it alone.

Gift your business the guidance of a CHILDREN’S INDUSTRY EXPERT who has built two SUCCESSFUL BRANDS from scratch in COMPETITIVE MARKETS and knows what it takes to THRIVE.

Book a complimentary clarity call or a 75-minute Strategic Intensive and take the first step toward building a beloved kids’ brand.

You have the idea. Maybe you even have the plans.